ABOUT THE THIRD GHANA CUSTOMER SERVICE WEEK AND CONFERENCE

3RD GHANA CUSTOMER SERVICE WEEK AND SERVICE CONFERENCE UNDER THE THEME: “Customer Service Excellence: A key to business growth and National Development” WHY THE 3RD GHANA CUSTOMER SERVICE CONFERENCE? This is an annual gathering of all stakeholders in the service industry in Ghana aimed at sharing ideas, new trends and global best practice, as well as an industrial net working platform as part of the activities to mark the 3rd Ghana Customer Service Week. In the face of increasing competition for customers and growing customer expectations, organisations are beginning to recognize that customer services is the key differentiator in determining customer loyalty. However, in order for organisations to effectively adopt a customer-centric model, it is essential for the business leaders to incorporate ‘improved customer services’ into their mission statement and corporate values, not just adopt it as a short-term tactic. The 3rd Ghana CUSTOMER Service Conference will not only focus on the primary elements of Customers Service and customer care, but also explore the relationship between and Customer Relations Management, Quality Assurance and Departmental Interoperability to determine the impact they each have on the overall customer experience Benefits of attending the 3rd Ghana Customer Service Conference: • Learn the techniques to build a customer focused organisation to drive profits • Measure customer experience through new techniques and strategies to retain existing customers • Use social media to benefit from the power of ‘word of mouth’ and referrals to attract new customers • Develop a customer centric culture and strategy that will raise your service standards and improve your customer satisfaction, retention and loyalty • Focus on enhancing employee and customer engagement to increase quality of service and delivery Who should the 3rd Ghana Customer Service Conference? • Banking, Finance, Insurance • Telecommunications • Hospitals • Universities and Schools • Government Entities • Utilities • Transport and Airlines • Hotel Groups • Retail