THIRD GHANA CUSTOMER SERVICE WEEK LAUNCHED

Initiated by the International Customer Service Association in 1988 and in line with the International Customer Service Week activities, Ghana will join the rest of the world in celebrating customer service excellence in October, this year. Customer Service Week is an annual national event devoted to recognising the importance of customer service and its impact on business, and the economy at large. The national theme for this year’s celebrations, the third in a series in Ghana, is Customer Service Excellence: The Key to Business Growth and National Development. Activities marking the celebrations include a media engagement, Ghana Customer Service Conference, Ghana Customer Service Awards and Dinner Dance and the Ghana Customer Service Awareness Walk and Brands Parade to climax the week-long event from the 7th to the 12th of October, 2013. It is being organised by the Organisation of Customer Service Excellence, Ghana (OCSEG) in collaboration with Which Africa Magazine and STRATCOMM Africa. In an address to launch the celebrations in Accra on Thursday, Mr Hector Wulff,the founder of the Ghana Customer Week, noted that the Customer Service Week had become a global week to celebrate excellence in customer service and to appreciate the role of customers in business growth and sustainability. Mr Wulff said as Ghana positioned itself as an emerging business and investment hub on the African continent, there was the need to place premium on achieving a national culture of customer service excellence in accordance with international best practice. This, he said, would enhance consumer and investor confidence towards a good business environment, leading to a sustained growth of the national economy.